We Are Evolving:

The Rebirth of Opticom into Optimum Partnerships Africa

For over two decades, OPTICOM has stood as a trusted symbol of security, safety, and operational excellence across Kenya and the wider region. Our story has been marked by resilience, innovation, and a deep commitment to protecting people, businesses, and communities. As the landscape around us changed, we adapted. As our clients grew, we grew with them. And today, that journey leads us into a powerful new chapter.

This is more than a rebrand.
It is a renaissance.

Why We Are Rebranding

As our footprint expanded and our partnerships crossed borders, we recognized that our identity needed to reflect our growth, our impact, and our global alignment. We have joined a larger, stronger, and more dynamic ecosystem under the Optimum Group, enabling us to deliver broader capabilities, deeper expertise, and transformational solutions across Africa.
Scale

Serving clients across more regions with more comprehensive solutions.

Innovation
Integrating advanced global technologies and expertise.
Strength
Aligning with a global network known for excellence in security and safety.
Future-readiness
Aligning with a global network known for excellence in security and safety.
Introducing Our New Name

Optimum Partnerships Africa

Optimum
Optimum reflects our commitment to the highest standards. Excellence, reliability, and continuous improvement in everything we do.
Partnerships
Partnerships reflect how protection works best. Built on trust, collaboration, and shared responsibility with our clients, people, and communities
Africa
Africa reflects where we are anchored. Our home continent, where we operate with local understanding, accountability, and purpose.

The Tangible Transformation

What This Rebrand Comes With

Our New Logo

A stronger symbol for who we are becoming

As we evolve into Optimum Partnerships Africa, we are unveiling the tangible expressions of this new chapter. Central to this is our New Logo and elevated visual identity. It reflects our expanded strength, our clarity of purpose, and our forward-looking vision. Modern and confident, it is designed to stand strong across Africa and beyond.

As we embrace this new identity, you will see it rolled out consistently across our entire presence, from marketing and communications to our teams, offices, and every point of engagement.

New Brand Colours

A colour system where past and present form the future

Our refreshed colour palette represents a deliberate blend of where we come from and where we are going. We are proudly reintroducing Orange, a colour rooted in our founding and long associated with our energy, urgency, and passion for service. This is paired with Blue, our current colour, which represents reliability, professionalism, and global excellence.

Together, Orange+Blue form a forward-looking visual language that unites our past and present to confidently express the future of Optimum Partnerships Africa. Bold, balanced, and unmistakably ours.

Our New Website

A modern digital experience, designed around the user

This transformation is completed with a brand new website, designed to be visually engaging, intuitive, and effortless to navigate. Built with the user in mind, the experience is clean, direct, and structured to make finding information simple and seamless.

The website offers a clear view into who we are and what we do, featuring our story, solutions, supporting services, projects, case studies, and ongoing news and insights. It is a modern digital platform that reflects our expanded capability, our professionalism, and the direction we are heading, a digital home built for a stronger, more connected Optimum Partnerships Africa.

A Unified Ecosystem:

Strengthening Cohesiveness Across OGP and Our Subsidiaries

Our evolution also brings a renewed sense of unity and cohesiveness across the entire Optimum Group ecosystem. This ensures that all brand expressions across the group aligns with a shared identity and a shared standard of excellence. 

Across our subsidiaries and affiliated businesses, this clarity translates into a more cohesive visual presence and a more aligned way of operating. It strengthens how we communicate, how we deliver, and how our clients experience us at every touchpoint.

Whether a client engages with Optimum UK, our parent company, Optimum Africa, our regional powerhouse, or any of our specialist subsidiaries including Optisafe, Optiwatch, and Askari Technologies, they will encounter a unified brand presence. One that carries the same confidence, the same commitment, and the same Optimum standard. This alignment strengthens our collective impact and reinforces the value of being part of a globally connected family.

The Future Is Optimum

Our clients can expect everything they have always valued about Opticom reliability, integrity, and outstanding service now elevated to a new standard of excellence.
We are excited for this new era.
A stronger era.
A global era.

The Optimum era.